Who are we?
United Stations

United Stations is a specialist RADIO sales house. We use our distinctive method of marketing and selling RADIO to maximise the revenue streams of our clients, while delivering an excellent return on investment to advertisers.

At United Stations we believe that advertising is all about conversations and relationships.

The biggest challenge for the modern day marketer is creating connections between brands and consumers and that is why we have designed ourselves around meeting this need. It is the reason you should use us.

Radio gets advertisers close to the action, embedded into the conversation in a way other media just cannot match. At United Stations, we take radio’s ability to create conversations and use it to build relationships between our advertisers and listeners.

Although we represent an enormous footprint, we’re a small team, with less than forty people from top to bottom. It means we're lighter on our feet. It means that producers and presenters get involved in idea sessions for advertisers. It means our presenters know their sponsors. In fact, when it comes to live on air, the presenter may well be speaking the words he/she helped script.

We embrace commercial partnerships, not shy away from them. We think about what you need, not what we need to sell you. We’ll meet your unique brief with a unique idea and then deliver it on air, with real people who understand your objectives.

We get you profit on your investment in us.

Talking Radio Blog
United Stations RADIO CONTINUES TO EVOLVE

The most important issue in Radio today is the rapid evolution of radio stations into multi media brands generating content and experiences on an extensive range of platforms. Advertiser’s fascination with online media as the source of new ideas and focus has provided the spur for radio to evolve and innovate.   The era of the music DJ is over. Today’s presenter needs to be able to create, consume and re-purpose content and distribute it through multiple channels, on – air, on the web, on mobile and on tablet products. Radio Programmers who were previously slaves to format, formulas and audience research, must become content managers and advertising must find respect as part of the content. The new breed of programmer must be able to use the abundant creativity in the station to increase the value of the commercial space.   Radio is still in a great place, but if we want to remain a thriving industry with great possibilities we must deliver the customised experience that consumer’s want and measurable results for our advertisers. As a matter of urgency, we must focus on attracting young, smart, strategic, tactical people into the radio bu
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Our Platforms
Algoa FM OFM Kaya FM Capricorn FM Moneyweb M&G Online
Algoa FM
ALGOA FM is the voice of the Eastern Cape. Broadcasting in an Adult Contemporary format ALGOA FM is the first choice among upscale listeners, offering them the best mix of their favourite hits.

Programming includes newscasts, weather reports, sport, local entertainment information, and community orientated fund raising campaigns. Presented by trusted personalities, ALGOA FM is synonymous with the lifestyle of upper income earners in the Eastern Cape.
Footprint
Footprint
Listener Profile
ALGOA FM delivers 846 000 (RAMS 2009-2) loyal listeners with a strong sense of family and community spirit and a commitment to their favourite radio station.

These upper income earners enjoy the highest standard of living in the Eastern Cape and ALGOA FM connects them to your message.

© 2012 United Stations
Block A Oxford Office Park #5 | 8th Street | Houghton | Johannesburg | RSA | Tel: +2786 123 7234 | Fax: +2786 211 5285
Digital Platforms